Blog Our latest news and insights Andrew Miller 27/04/2026 Andrew Miller 27/04/2026 TRAVEL IS PERFORMANCE INFRASTRUCTURE: THE 2026 WORLD CUP WILL MAKE THAT CLEAR Read More Andrew Miller 20/03/2026 Andrew Miller 20/03/2026 Most Sports Organisations Already Have Valuable Data, They’re Just Not Using It Properly Read More Andrew Miller 06/03/2026 Andrew Miller 06/03/2026 THE PERFORMANCE DEMANDS OF THE NETBALL SUPER LEAGUE Read More Andrew Miller 09/01/2026 Andrew Miller 09/01/2026 Why Professional Clubs Need A Clear Performance Communication Strategy Read More Andrew Miller 27/12/2025 Andrew Miller 27/12/2025 Vodafone PLAYER.Connect Takes Centre Stage at Wales Tech Week and Mobile World Congress Qatar Read More Andrew Miller 24/12/2025 Andrew Miller 24/12/2025 Player Availability: Why Hygiene Sponsorship Still Matters in Elite Football Read More Andrew Miller 26/09/2025 Andrew Miller 26/09/2025 The Role of Vodafone PLAYER.Connect in International Women’s Rugby Read More Andrew Miller 19/08/2025 Andrew Miller 19/08/2025 HOW ELITE TRAINING MODELS CAN SHAPE BETTER MARKETING STRATEGY Read More Andrew Miller 17/07/2025 Andrew Miller 17/07/2025 Built to Last: The Performance Strategies Behind Sporting Longevity Read More Andrew Miller 30/06/2025 Andrew Miller 30/06/2025 The Future of Sports Audiences – Key Insights from the Nielsen 2025 Report Read More John Mulcahy 22/05/2025 John Mulcahy 22/05/2025 MS Dhoni’s Career Shift And What It Tells Us About Performance, Longevity and Sponsorship Value Read More Andrew Miller 09/05/2025 Andrew Miller 09/05/2025 The Science of Captaincy: Why Maro Itoje’s Lions Appointment Is a Moment Brands Should Pay Attention To Read More Andrew Miller 20/04/2025 Andrew Miller 20/04/2025 How F1 Teams Optimise Travel, Sleep and Recovery Across Continents Read More Andrew Miller 04/04/2025 Andrew Miller 04/04/2025 Mobile World Congress 2025: Roundup Read More Andrew Miller 05/02/2025 Andrew Miller 05/02/2025 Cristiano Ronaldo at 40: Defying Age and Redefining Longevity in Elite Sport Read More Andrew Miller 23/01/2025 Andrew Miller 23/01/2025 Jayden Daniels: How Virtual Reality and AI are Transforming Quarterback Decision-Making Read More Andrew Miller 07/01/2025 Andrew Miller 07/01/2025 The “Americanisation” of Football: How Set-Pieces and Structured Play Are Changing the Game Read More Andrew Miller 26/12/2024 Andrew Miller 26/12/2024 Festive Fixtures, Fatigue, and Flu: How Brands Can Support Player Health and Engage Fans Read More John Mulcahy 19/12/2024 John Mulcahy 19/12/2024 Rafael Nadal’s Retirement: Navigating the Transition from Tennis Icon to Life Beyond the Court Read More Andrew Miller 03/12/2024 Andrew Miller 03/12/2024 How Lewis Hamilton’s On-track Success Transformed Mercedes F1 Team into a Commercial Powerhouse Read More
Andrew Miller 27/04/2026 Andrew Miller 27/04/2026 TRAVEL IS PERFORMANCE INFRASTRUCTURE: THE 2026 WORLD CUP WILL MAKE THAT CLEAR Read More
Andrew Miller 20/03/2026 Andrew Miller 20/03/2026 Most Sports Organisations Already Have Valuable Data, They’re Just Not Using It Properly Read More
Andrew Miller 06/03/2026 Andrew Miller 06/03/2026 THE PERFORMANCE DEMANDS OF THE NETBALL SUPER LEAGUE Read More
Andrew Miller 09/01/2026 Andrew Miller 09/01/2026 Why Professional Clubs Need A Clear Performance Communication Strategy Read More
Andrew Miller 27/12/2025 Andrew Miller 27/12/2025 Vodafone PLAYER.Connect Takes Centre Stage at Wales Tech Week and Mobile World Congress Qatar Read More
Andrew Miller 24/12/2025 Andrew Miller 24/12/2025 Player Availability: Why Hygiene Sponsorship Still Matters in Elite Football Read More
Andrew Miller 26/09/2025 Andrew Miller 26/09/2025 The Role of Vodafone PLAYER.Connect in International Women’s Rugby Read More
Andrew Miller 19/08/2025 Andrew Miller 19/08/2025 HOW ELITE TRAINING MODELS CAN SHAPE BETTER MARKETING STRATEGY Read More
Andrew Miller 17/07/2025 Andrew Miller 17/07/2025 Built to Last: The Performance Strategies Behind Sporting Longevity Read More
Andrew Miller 30/06/2025 Andrew Miller 30/06/2025 The Future of Sports Audiences – Key Insights from the Nielsen 2025 Report Read More
John Mulcahy 22/05/2025 John Mulcahy 22/05/2025 MS Dhoni’s Career Shift And What It Tells Us About Performance, Longevity and Sponsorship Value Read More
Andrew Miller 09/05/2025 Andrew Miller 09/05/2025 The Science of Captaincy: Why Maro Itoje’s Lions Appointment Is a Moment Brands Should Pay Attention To Read More
Andrew Miller 20/04/2025 Andrew Miller 20/04/2025 How F1 Teams Optimise Travel, Sleep and Recovery Across Continents Read More
Andrew Miller 05/02/2025 Andrew Miller 05/02/2025 Cristiano Ronaldo at 40: Defying Age and Redefining Longevity in Elite Sport Read More
Andrew Miller 23/01/2025 Andrew Miller 23/01/2025 Jayden Daniels: How Virtual Reality and AI are Transforming Quarterback Decision-Making Read More
Andrew Miller 07/01/2025 Andrew Miller 07/01/2025 The “Americanisation” of Football: How Set-Pieces and Structured Play Are Changing the Game Read More
Andrew Miller 26/12/2024 Andrew Miller 26/12/2024 Festive Fixtures, Fatigue, and Flu: How Brands Can Support Player Health and Engage Fans Read More
John Mulcahy 19/12/2024 John Mulcahy 19/12/2024 Rafael Nadal’s Retirement: Navigating the Transition from Tennis Icon to Life Beyond the Court Read More
Andrew Miller 03/12/2024 Andrew Miller 03/12/2024 How Lewis Hamilton’s On-track Success Transformed Mercedes F1 Team into a Commercial Powerhouse Read More
